Web Design:
Trimlock Ltd.
TrimLock Ltd. is a family-owned manufacturing facility specializing in innovative product designs for architectural and functional purposes on the exterior of buildings.
In the summer of 2021, TrimLock reached out as they were struggling with their old website builder, facing delays and inefficiencies. Once I got access to their WordPress backend and had more discussions with Keith and his team, it became clear they needed more than just updates. They wanted a brand-new website that better represented their products and company. So together we embarked on a completely fresh rebuild in July of 2021.
Fast Foward to late 2025, and Keith and the team were looking for a refresh. With new products and new goals, it was time to give the site another update.
Project Details
Client: Keith
Date: November 2025
Skills: Web Design
Visit: https://trimlock.ca/
Number of Pages
Initial Turnaround Days
Think.
When the idea was presented to give a new look to the site, there were some functionality changes that needed to be made as well. Trimlock had made some major changes to some specific areas of their business that weren’t covered by the design we did back in 2021, as they say….life moves fast.
I was excited to give the website a more professional and streamlined look. The major focus was to create a site that focused on their new goals, but stayed true to their brand and the professional products they create.
Design.
As with all my design projects, I began by extracting key branding elements from available resources, focusing on colours, font choices, and the overall look and feel.
My goals for the new design for 2025 included:
- Enhanced User Flow: Restructuring the information layout to ensure a seamless user experience, making it easy for visitors to find what they need.
- Increased Call-to-Actions: Incorporating clear and compelling call-to-action buttons to guide users toward desired actions, such as contacting TrimLock or exploring product details.
- SEO Optimization: Implementing best practices for SEO to boost organic search rankings and drive more traffic to the site.
- Dynamic Design Elements: Utilizing high-resolution images, vibrant colours, and modern formatting to make the website visually appealing and reflective of TrimLock’s innovative spirit.
- Brand Consistency: Leveraging the unique colours and contrasts in TrimLock’s logo to create a cohesive and attractive design that stands out.
For each page, I implemented a striking hero section featuring animated high-resolution photos of TrimLock’s product lives. The layout prioritized information flow, supported by new imagery provided by the client. I used orange buttons, matching their logo, to highlight links to informational PDFs, and white and blue backgrounds to separate sections. Custom icons were designed to represent each product application.
New pages included a Gallery page, which allowed Trimlock to showcase its products. A cool “Before and After” gallery was added to emphasize how their products can create curb appeal for any structure. The contact section was revamped to become its own page, and we expanded the “Product Resources” page to include much more downloadable information for their clients.
Connect.
The initial design for the TrimLock Ltd. website was one of my proudest projects. The site’s modern, mobile-friendly look features clear, concise information presented with SEO-friendly text hierarchy and vibrant colours.
However, like all things in this world, nothing is ever perfect. As Trimlock changed, so did the website. We removed some modern design elements, expanded on the information that was available, simplified the colour palette, and created a more elegant and clean design.