So its the beginning of the new year and the time where most companies are contemplating new budgets and where to allocate funds to see the highest return possible. In light of this, this edition of "Getting Graphic" will discuss types of available marketing available in 2019 and how to best decide what works for your business. 1. CONTENT MARKETING The definition of content marketing is a loose one, but essentially it is the use of any content...

Facebook Twitter Youtube LinkedIn Instagram With 2019 right around the corner, it is important for any business to understand current trends occurring with today's consumers. A healthy understanding of where to most effectively spend your marketing dollars can instantly increase your brand awareness, consumer buying experience and ultimately, your sales. So with that in mind, this edition of "Gettin' Graphic" will examine some...

Facebook Twitter Youtube LinkedIn Instagram Have you finally decided to take the plunge and being that new startup company? Do you have a new product, project or event you will be releasing in the near future? One of the first things that you should start thinking about is your logo. Your logo becomes the undeniable identity of your company or project for years to come. It will be the first thing your customers associate with your...

Facebook Twitter Youtube LinkedIn So you and your company have been operating for a few months or years and it seems that sales have plateaued a little. We all know that when sales hit a plateau its best to get to work, developing new ideas and plans to try and stimulate sales again, in a word, a strategy. Now every company, big and small, must properly develop a marketing strategy (or strategies) in order to be...

In today’s world of internet glory there are many options out there for individuals and businesses to build their own websites. Offers from such places as Wix, Weebly and Web.com sell the idea that building a beautiful, functional and effective website is as simple as dragging-and-dropping. Now, do not get me wrong, this is entirely possible. All of these platforms are wonderful options for building a website, however, there are a few key things that you should be aware of before investing fully into a “self-made” website.