The Hideout

Project Description

When The Hideout (in Red Deer) took the contract for the concession and bar area in the Penhold multiplex, they approach me needing some marketing materials for around the arena to draw attention to their new venture. These projects included: creating business names, creating logos and signage for around the area. I also approached them with the idea of designing and installing perforated window graphics for the 16 windows that looked down on the ice surface from the bar area. The result was a fantastic form of advertising to all the patrons in the stands – while not restricting the view of the people already sitting in the bar.

Graphic Design Skills Used: Layout Design; Colour Theory; Typography